Prestige Properties Cyprus 45-Day SEO Growth Programme

Overview

I led the SEO growth programme for Prestige Properties Cyprus, tracking the website across a fixed portfolio of 50 property-related keywords and benchmarking its performance against eight established competitors and international property platforms. The focus was not on pushing one carefully selected keyword. It was on moving the website's entire organic search footprint across branded, commercial, location-specific, property-specific and highly competitive international searches.

What It Delivers

• A fixed 50-keyword tracking portfolio measured before and after the website launch.
• A nine-domain competitive benchmark against eight anonymised competing domains.
• Strict organic rankings tracked under the same location, device and search conditions.
• A full 45-day quantitative case study covering rankings, visibility and competitive movement.

What I Did

• Led the SEO measurement, competitive tracking and outcome analysis.
• Monitored the same 50 keywords before and after the website launch.
• Benchmarked results against eight anonymised competing domains.
• Tracked strict organic rankings under the same location, device and search conditions.
• Produced a full 45-day quantitative case study covering rankings, visibility and competitive movement.

Outcomes

• Average ranking moved from 44.38 to 9.38; median ranking moved from 44.5 to 7.
• Top-10 rankings increased from 1 keyword to 40; top-3 rankings from 0 keywords to 14.
• 17 previously unranked keywords entered the visible search results.
• The website moved from 9th to 2nd across the nine-domain competitive benchmark.

Proven Impact

• 50 out of 50 tracked keywords improved.
• Reached #1 for “prestige properties cyprus for sale”.
• Reached #6 for “buy villa in cyprus”.
• Reached #7 for “properties in cyprus” and “houses for sale in cyprus”.

Why It Matters

• Turned a limited search footprint into broad first-page visibility.
• Built visibility beyond branded searches and into competitive buyer-intent keywords.
• Positioned the website alongside established property firms and global portals.
• Proved that the result was portfolio-wide, not dependent on one successful search term.